Creativity to me is the ability to express ideas
It’s not just art, design or photography. Looking at something with a fresh perspective in order to create an outcome is creative. As a Zesty Creator I also believe in the power of ideas, storytelling and branding to communicate those ideas.
My ideas are expressed through my passions, experiences, thinking on top of the box and enjoyment of my crafts and I’m grateful for a range of skills including:
Design to me is the ability to communicate using various physical forms. In my case design is about creating a message, theme, mood or strategy that shares ideas and emotions to motivate the viewer to enjoy, feel, sense or experience the message in some form. Design >
Digital designs can include content such as presentations, epub, pdf, social media, websites, email and web ads, digital billboards and digital signage and 2D animation. Due to the wider skill set needed to produce these creative pieces, graphic designers like myself are specialising in digital design are experienced with industry tools like, Illustrator, Photoshop, Indesign etc. Digital Design >
The art of Historical Design is very interesting. I’ve been designing interpretive and historical signage, print and digital items for many years. The key to a quality design is remaining sensitive to the elements and historical story while keeping its context. Historical design is very much a passion of mine and I’ve worked with many local groups, communities and organisations to deliver contemporary yet appropriate design services. Historical Design >
The need for illustration is becoming very important. Communication requires simple messages and simple visuals. Illustrations have a valuable place in the branding process to easily get a message across. In fact humans identify illustrations and photographs 50,000 times faster than words. Illustrations >