Mannum Dock Museum of River History & Mannum
Great River History:
Branding helps define a Murray River heritage icon and destination
The Challenge
Mannum and the Mannum Dock Museum have many opportunities. When I first started working with the Museum they needed help with their website and interpretive displays. My assitance grew from there.
The Solution
The decision making was part of a committee. Projects would on a merit by merit case depending on what the museum wanted to achieve.
The Deliverables
- Website
- Logo
- Displays
- Graphic Design
- Interpretive Signage
The Process
Conveying what the client and community needed was a challenge in part.
The Website
Shearer Display
Mannum Local Walk
Mannum Visitor Centre
End of the River Trade Interpretive Display Mannum Museum
The Mannum Dock Museum of River History approached Brand Action to design an interpretive display depicting the end of the river trade.
Using a combination of supplied resources of newspaper, photos and stories, we designed a panel as a story of the last trip by a paddle steamer. We also supplied illustrations from black and white concept to give life to the display.
The background kept in them with other elements of wood, steel etc with the use of a wool bale material texture to both add mood and emotion to the design.
Mary Ann Display
Mannum Heritage Walks
PS Marion 20 Year Recommissioning Poster
My passion for the Murray River and its heritage is wide known. The PS Marion is a beautiful paddlesteamer having photographed for a very long time I designed this 20 Year Recommissioning Poster with a range of my images I’d shot over the years. Through the typography in the middle was the use of historical images showing the PS Marion in its glory!
Community Events
Mannum Active Family Walk Opal Maps
Working with OPAL, I designed a bright, colourful and informative A3 map for the Mannum township to encourage both local families and visitors to explore the area. Taking in 4 different routes the map was aimed at getting families active and exercising. Our work included on the ground research to define the different visitors assets and experiences along with photography for the reverse side of the map. There were 10,000 maps printed and distributed as well as promoted on the Discover Murray River website as a pdf.Mannum Logo
Mannum to Swan Reach audio eBook guide tablet
Tablet iPad Version: This is an on river audio tour…by boat only. The lower stretches of the Murray River between Mannum and Swan Reach are a houseboating mecca with their massive limestone cliffs. This audio guide ebook hosted by Trevor Bedford takes you on a tour of the river with a river captain who explains the points of interest, environment and history on this spectacular part of the the Murray. Great for people houseboating or cruising!
Distance: 96km (By boat)
Trail style: By boat (can be done in 1 day)
Format: epub
Style: tablet/ipad device
Zesty Projects that create success
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Arura approached me for a rebranding of their accommodation business. Formerly Port Hughes Accommodation Centre we rebranded the name to have more character and many other elements. More >
ARKObots Branding
As a start up ARKObots branding is pitched at the education sector. Fun colours with some stability that shows joy and a modern style. The brand icon allows for diverse application. More >
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Mungo Lodge approached me to rebrand their business. This included full re-design, new byline ‘Unearth Mungo Ancient Story’ and brought everything together to tell their unique story of the outback lodge. More >
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The pedal prix team at Norwood Morialta High School had an opportunity to use pedal prix to promote the school and improve its image on the track. I developed a brand strategy to take implement the branding. More >
Fleurieu Penisula Tourism Maps
Once I’d worked through the current brand needs of the client we started developing different visual identity elements from both offline to online that aimed to continually build the tourism presence in the region. More >
Mannum Museum and Mannum Township
Working with the Mannum Dock Museum of River History and the Mannum community has been very enjoyable. The museum is the heart of tourism in Mannum and is continually working towards improving its presence for visitors. More >
All Seasons Houseboats & Holiday Park Branding
Overseeing the successful brand development for All Seasons Houseboats and Holiday Park in Mildura. More >
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Development of a diverse range of visual identity elements from both offline to online that aimed to continually build Discover Murray River’s presence in the region. More >
Euston Club Resort Branding
I worked through the club’s brand needs and we started developing different visual identity elements from both offline to online that aimed to continually build the club’s presence in the region and beyond! More >
Visit Wentworth Tourism Branding
This tourism marketing strategy was built on 10 core principles. The brand worked for the Shire, community and industry. A brand that can be used across the entire region and a defined point of difference. More >
